Mark Cliff

Chairman of Advanta Wealth

Mark is Chair of Advanta Wealth Ltd and Advanta Solutions Ltd.  Among his other senior roles he is non-executive chair at Hastings, Avid Insurance, and a member of the board of Hiscox UK. Mark and also acts as mentor and adviser to senior individuals and businesses across the insurance industry.

Between 2015 and 2018, Mark was executive chairman and then CEO of Brightside Insurance. Prior to Brightside, he was chief executive of retail and distribution at Ageas Insurance Ltd, where he was responsible for all Ageas UK’s broker distribution and affinity relationships, as well as Ageas’s Kwik Fit Financial Services, Ageas Insurance Solutions, RIAS and Castle Cover. He has also worked at AXA Insurance, where he held the position of markets, managing director, and prior to Axa held a variety of senior roles during a 15-year career at RSA.

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